Acura NSX is the first supercar created by woman

January 29, 2015 at 20:47

Michelle Christensen fully developed the appearance of the long-awaited Japanese hybrid coupe.
Despite the fact that the debute of Acura NSX somewhat eclipsed rival Ford GT, still without a doubt the Japanese in Detroit brought one of the most iconic cars of the second decade of this century. In addition, NSX is notable for the fact that this is the first supercar, designed by the running of the fair sex. Michelle Christensen, who also designed the ZDX crossover and worked on the restyling of the sedan RLX, joined the program to create NSX three years ago, in 2012. She has created a team of eight people in the California design studio Acura. “Managers like emotions, leave the car a sense of three-dimensional space”, – says Christensen.

Acura NSX pics

Acura NSX picture

All Acura cars will have four-wheel drive

January 11, 2015 at 19:20

Acura Company is considering equipping all models with four-wheel drive.
Company Acura, apparently, is in search of itself. So, before the automaker was talking about the new “company policy”, which will involve equipping all cars of the brand with rear-wheel drive and motor V8, but this idea was rejected.
Now, in the minds of brand management is formed a new plan – to equip all cars sold under the brand Acura, wheel-drive system. At the same time, even in the basic configuration.

Acura NSX  pics

Acura NSX picture

Acura MDX was named the most popular 7-passenger premium crossover

January 9, 2015 at 19:01

Record sales for the last six months of 2014 strengthened the position of the car MDX third generation as the most popular premium 7-passenger crossover in America, and not only this year, but of all time.
In June MDX sales rose for 68.4% (compared with the same period of the previous year) and amounted to 30,664 vehicles, while total sales MDX for his nearly 15-year history made 692,710 vehicles, making it the most popular 7- passenger crossover of all time in the United States.
“Premium cars buyers expressed their views. We want to thank Acura buyers because they helped get the title of a top MDX car among the 7-seater premium crossovers. MDX is a leader in its class, always offering the best combination of features and functions that are looking for buyers of premium cars “, – says Mike Accavitti, senior vice president and general manager of Acura.

2015 Acura MDX pics

2015 Acura MDX image

Kelley Blue Book named the best premium crossover

January 1, 2015 at 23:24

Acura MDX has been awarded the prestigious Kelley Blue Book in the category of Best Buy Award. Premium crossover has earned high praise on a test basis by the company car and a comprehensive assessment of a wide range of parameters, such as price, consumer reviews, and sales figures.

Acura MDX of third generation has an exceptional level of comfort, luxury, technology and performance. Recall that in the Russian market crossover Acura MDX is available in two trim levels – Techno and Advance.
In a modification of Techno the premium SUV is equipped with LED-headlamps with auto-leveling, LED daytime running lights and fog lamps, keyless entry system, electronic parking brake, front and rear parking sensors, rear-view mirrors with electric heating and memory function, power moon roof and tailgate and a 19-inch cast aluminum wheels.

2015 Acura MDX  pics

2015 Acura MDX picture

The Acura RDX Creative Advertising

February 23, 2013 at 09:15

Apart from the car development, there are other spheres of business where the makers want to be creative, and there can be no mistake if you call it advertising or marketing. Thus today we will talk about the essential creativity path of advertising in Acura. RPA Santa Monica has found another good way to express the essence of the urban car of the SUV model. In the video «Wall Art» (which essentially mans the Murals) for the new Acura RDX real car is shown in the city, painted on the walls.

advertisment from Acura RDX video

Picture from the advertisment from Acura RDX video

Sales of Acura Cars in Numbers

February 19, 2013 at 09:08

Many people, particularly the fans of the Acura company are concerned with the fact that the sales of the concern are somewhat falling, as the expectations that the company sets are higher than the real numbers that they get. In fact it is not the notion of the falling demands for Acura car, but rather a fact that the company cannot asses the demand in the proper way and set what is a realistic number of cars to produce for the sales.

2013 version Acura ILX

Image of the 2013 version Acura ILX

Windows of Acura Cars Are Unique

February 11, 2013 at 09:45

After the experts have critically assessed the Acura cars, they have come to the conclusion that the windows of the car have some unique features, which are not present in any car on the market, thus, it explains why some drivers come across a problem, when they want to change their windshields. That is the topic thus of our todays articles, as we will talk a little about this part of the car.

Image of the side windows of Acura car

Image of the side windows of Acura car