Acura’s New Gulliver Advertising Campaign

May 24, 2012 at 15:20

When it comes to advertising cars, the marketers of every auto concern is trying to surpass their competitors with something new, creative and simply shocking. Lots of money is spent on the advertising activities and all of that just to stimulate the desire to buy this specific brand. As we know, Acura is engaging into advertising heavily. It is not only interested in simple TV ads, but also puts its cars into the movies like with the Avengers or goes to sport events.

Photo of Acura RDX model

Photo of Acura RDX model


Acura RL Will Get a Hybrid System Like In NSX

May 22, 2012 at 01:18

Once the innovation touches the car industry, it appears that almost every more or less popular car needs some renovation, where the most updated technology can be put in. In such a way Acura is continuing with its strategy of introducing hybrid versions of the cars, which are of a high demand. And this time it is the Acura RL model.

Photo of Acura RL hybrid front

Photo of Acura RL hybrid front

Package Information About the Hybrid Line MDX From Acura

May 16, 2012 at 17:26

As we have mentioned, the introduction of the hybrid models is not limited only by changing a pure gasoline engine into a combination of electric with a classical one. Designers of the company are also concerned with increasing the attractiveness of the car with the new engine and also want to draw more customers, when nothing substantially new was not developed, as the core of the car stays the same.

Photo of inner side of MDX of three rows

Photo of inner side of MDX of three rows

Acura Shows a Sport Hybrid Model RLX 2013

May 1, 2012 at 15:10

In the last days of this month, a large car center in New York became a place of introduction a new concept Acura RLX. The dealers decided to make the first introduction on an international car fair despite the fact, that the model still wears the word ‘concept’ before its full name. However, there are already very appealing news for the drivers, that this model is going to be put into production and will appear in sales in the early winter of the year 2013.

Photo of the Acura RLX 2013 from the presentation

Photo of the Acura RLX 2013 from the presentation